Here are some examples of how Atlantic Lottery Corporation ensures that your ALC.ca account and personal information are protected:
How we protect your data
Stronger Passwords, Safer Accounts
Your password is the first line of defense in securing your online accounts. Weak or reused passwords make it easier for attackers to compromise your personal and financial information. By following key best practices, you can greatly reduce the risk of unauthorized access.
Password Best Practices
A good password is one that is easy to remember but difficult to guess. The longer your password is, the harder it will be for someone (or more likely, some program) to crack it. Passphrases, that uses a combination of words, are examples of a long password that can be easy to remember. A passphrase should be at least 4 words and 15 characters in length. Shorter passwords should include lowercase and uppercase letters, as well as numbers and special characters.
Here are some additional tips to consider when making your password:
Why Multi-Factor Authentication Matters
MFA adds an extra layer of security on top of your password. Even if someone manages to get your password, MFA ensures that they cannot access your account without a second verification step—such as a code sent to your phone or email. It's one of the most effective ways to protect your sensitive accounts and should be enabled wherever possible.
To enable MFA go to My Profile.
Keeping your Data Safe
These simple steps below can go a long way to helping you protect your data:
Protect yourself from credential stuffing
Credential stuffing happens when criminals use stolen usernames and passwords from one site to try and get into accounts on other sites. If you’ve used the same password for different sites, your account could be at risk. Multi-factor authentication should be used whenever possible.
Beware of Phishing and email fraud attempts
Many email users are being sent authentic-looking messages from reputable companies that instruct them to provide valuable personal data. It's called phishing. Recipients who respond to such emails are exposed to identity theft.
These emails often ask recipients to update or confirm personal information such as date of birth, SIN number, phone numbers, credit card numbers, passwords, account data and other information. The email content will likely use valid senders email addresses, logos, and links to credible businesses in the message and will instruct the recipient to click on a link that sends them to a fake website where they are asked to provide this personal information. These emails and sites may even claim that your personal information is compromised and your response time is urgent.
If you have any concerns, please contact the legitimate company and verify the authenticity of the request.
If you receive what you think may be a phishing email from Atlantic Lottery or alc.ca, please contact us at info@alc.ca or 1-877-252-3287.
For account inquiries or registration assistance: 1-877-252-3287.
Sun to Sat | 8am to 11pm
For all other inquiries 1-800-561-3942.
Sun to Sat | 8am to 9pm
You can also use our online form at any time.
Head Office
PO Box 5500, 922 Main
Moncton, NB E1C 8W6
Mon to Fri | 8:30am to 4:30pm
Nova Scotia Office
1680 Argyle Street
Halifax NS, B3J 0G2
Retail Storefront Hours
Mon to Fri | 9:00am to 5:00pm
Sat & Sun | Closed
Office Hours:
Mon to Fri | 8:30am to 4:30pm
Newfoundland and Labrador Office
30 Hallett Crescent
St. John's, NL, A1B 4C5
Mon to Fri | 8:30am to 4:30pm